Now Is The Time To Gather Information From The Brightest Automotive Service Trainer

By Ben Pate

What is Automotive Service Trainer and why should you consider investing in it? One sharp advantage is that with a good service advisor you can see an increase in sales made through the business. Plus you can actually gain more customers if your service advisor knows what to do!

If a customer visits your location and receives good service and a service advisor who knows what they are doing, it's pretty easy to conclude that they will share that information with others out there. This provides you with free advertising and the chance at gaining more business. With a poorly trained advisor, however, you may not see these benefits.

Most companies just don't realize how important that position can be to their company. In fact, for many years the service advisor was basically ignored when it came to training. That's because they were seen as a part of the business that wasn't very important, more the person who only took the orders. That has never been the case and today, even less so.

For years the position was seen as one that would only take orders. For that reason a service advisor would never get training of any kind. That hurt the business because they lost out on sales that could have been made by that person if they had been trained.

Not only that, but a good Automotive Service Trainer is going to get you sales too. They are your point of contact for any irate customers. Handling these people in the right manner will help the reputation of your business and bring in more people.

A lot of people are not a natural salesperson, however, so they need training to learn that job. That's a thing that can be learned through the training of your service advisor. One that may cost you a bit of money, but will also earn you more money in sales when they know how to do it.

You will see that you normally get in three different types of customers to your business. First will be the customer who needs work done, but the car isn't in your shop yet. Getting them to buy extra services can be done by a service advisor who has been trained correctly.

That trained service advisor can get them to bring in their vehicle and have it looked at. With the knowledge of what they learn in training your service advisor will be able to point out the plusses to all services.

Maybe they won't talk them into a lot of service, but anything they do is above what the person was planning on buying. That benefit can be seen when you train your service advisor, and it's going to help your business out. You also have the person who may need service but is just bringing the car in. - 29952

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